Wednesday, June 6, 2018

Father’s Day Marketing: Promotional Gifts for Different Sorts of Dads

Time to set aside your motherly promotions and begin giving thanks to all dads and father figures out there. Father’s Day will be happening this month of June so you better prep up to stay relevant in the market with promotional gifts.

Your business should start planning for cool, manly and fatherly marketing campaigns by now. The celebration of fatherhood will soon happen on the 17th of June. Use the remaining time to huddle up your team and think of promotional gifts that will suit the special day.

Speaking of themed presents, you need to pick those that will fit every type of dad. Come on. You can’t expect every male audience to be born similarly. They’re all unique— having different personalities, lifestyles, and beliefs.

That’s why before you order a bulk of hand tools and accessories, pause and think first. Do all men know how to pull off minor to major fixes at home? Probably not. Will a man without a car appreciate receiving a portable car vacuum cleaner? Perhaps, no.

Fathers Day Promotional Gifts

So before Father’s Day comes, do your research. It makes sense to know what kind of custom products will help associate your name with greatness this coming June 17th. Who knows, this is the biggest marketing break that your business has waited for so long?

But before we dive into some of the best promotional gifts for your Father’s Day promotions, keep in mind these significant trends and statistics:

  • Unsurprisingly, dads look to be the primary beneficiaries of presents made during Father’s day in 2015.
  • 52% of survey participants said that they plan to buy gifts for their father or stepfather, while more than 1 in 4 said they will buy presents for their husband. 9 per cent expect to shop for their son and only 4 per cent for their grandfather.
  • 94% of dads said that “small gestures are more important than buying expensive presents”
  • A lot of Father’s Day shopping happens online. In 2015, one-in-three Father’s Day purchases happened online.

Promotional Gifts: Custom Gift Ideas for Your Inspiration

We have mentioned already that men, specifically, dads vary. Meaning, it’s crucial to choose the right custom gift for a certain dad type.

Need a bit of inspiration? Here’s a list of different gift ideas to celebrate the six different kinds of dads this Father’ Day:

  1. The Foodie Dad

Dads love to eat. They don’t want leftovers. Most of the time, they eat whatever’s left on the table because they know how hard it’s to earn money. They also have a big appetite. They eat whatever they want—in big servings.

Some fathers who love to eat also love to cook. They cook the food for themselves and for their family. They find a great pleasure in preparing meals for their loved ones and satisfying everybody’s cravings for good food.

When gifting these cooking foodie dads, opt for promotional gifts like kitchen or bbq tools. Such cooking essentials make a great corporate present because both complement their love for food and cooking.

There are also other foodies who drink wine to digest the food they eat faster. They drink a glass of wine during dinner for their stomach’s sake. Usually, they pair red meat with red wine to help counteract potentially harmful substances from the food.

These foodie dads who drink a glass or two of wine along with their meal will definitely love receiving wine as a gift.

One more thing: just make sure to include a personalised message for a more effective Father’s Day present!

  1. The Tech-Loving Dad

Do you have a client or customer who works for a tech company? Or you know someone who can’t last the day without holding his phone or tablet? We’re not surprised if your answer to these questions is a yes.

Most of the people today are wired users of technological devices. And when we say most of people, men, dads, fathers or whatever you call them are not exempt. That’s why there’s this type of dad whom we call the tech-loving ones.

Well, finding promotional gifts for these niche audiences is a bit easy. The fact they’re into everything techy means they will love to receive a technological item or a gadget.

But we all know that gadgets like phone, camera, or gaming consoles can cost you that much. And gifting these stuff to your techy male audiences might empty your pocket, big time. The best solution?  Go for cost-effective custom products that can equally cater to their techy needs.

For sure, they will need a power bank to keep their devices always fully charged. High-tech branded merchandise such as Bluetooth speaker, Wifi smart plug, cordless headphones, and the like will also make their hearts happy.

Don’t forget to customise your logo on this stuff for them to lend your brand with some major credibility!

  1. The Chore Expert Dad

If you think men don’t do the household chores, think again. Men don’t just head the house, they also lead the chores at home, too! This applies to dads whose wives work for the family or to fathers who just really love helping with the chores.

Hands down to the chore experts dads. They’re brave enough to break the stereotype that men are not supposed to do chores because they’re meant to work for a living. They happily do the laundry, sweep the floor, wash the dishes, and even change their babies’ nappies.

Without a doubt, these dads deserve more than just a clap or hug this Father’s Day. They’re worthy of praise and of course—promotional gifts.

Speaking of gifts, a pampering package work as a brilliant gift idea. Consider gift basket of men’s grooming supplies to make these cool dads look even better. How about a discount coupon at spa or barbershop? Hm. Not a bad idea.

Or if you want to really leave a mark on their minds, gift the chore happy dads some household imprinted items. Home products like repair tools, storage and organisers, scented candles, and compact cleaning kit will give your name a lasting value.

Remember to have your company name etched on these promo products for long-lasting business exposure!

  1. The All-Work-No-Play Dad

Oftentimes, daddies feel pressured in taking on the provider role. They’re always in the work mode because of the big responsibility they have on their shoulders. The word “play” isn’t in their vocabulary for they’re too focused on providing for the family.

We salute this kind of dad. They don’t mind the everyday work, the long drives (or daily commute for some) and the weariness just to put food on the table. They hustle hard not only to pay the bills but to secure their kids’ future.

This coming Father’s Day, let the all-work-no-play dads loosen up. Allow them to relax even for a day, after all their health and life matters.

Since these types of fathers work damn hard, giving them promotional gifts that will help them unwind and de-stress makes a great idea. Among the corporate presents that you can consider including a stress toy, handheld massager, hot and cold gel pack, essential oils, and more.

Not only that. You can likewise gift them a relaxing treat at spas, a free ticket to a basketball game or a discount card at restaurants. These special treats will give them the chance to stop thinking about work and start thinking of themselves.

These sweet efforts of making them feel valued in the day of fatherhood ideally put your name in the positive light.

  1. The Athletic and Sporty Dad

We will also not forget to mention the athletic dads. This sporty kind of dads will always find time to hit up the gym, run outside, and engage in different sports activities. They simply have no time to say no to working out and sweating because that’s what they want.

No matter how busy they get at work, they make sure that they allot weekends either for family or for sports. They either go for a round of golf, a basketball match with their friends, an extreme routine at the gym or a simple walk at the park.

Just like the other types of dads, the athletic dads also deserve to receive promotional gifts on Father’s Day.

Your business shouldn’t disregard these kinds of dads because they can comprise half of your client base. Most of working professionals, specifically the top executives, see sports as a pastime or hobby. As a matter of fact, some of them hold meetings and business deals while playing sports such as golf.

This 17th of June, don’t forget sending them custom products. Your company needs them so you better give them something they need. Items like golf accessories, basketball, pedometer, and sports water bottle can delight them in a special way.

Have these items logoed to ensure that you get the recognition you want not only on the 17th but in years to come!

Promotional Gifts: Make All Kinds of Dad Happy!

All daddies are worthy of recognition and appreciation, especially on Father’s Day. They deserve to seize the moment with a kind of bliss.

But of course, you need first to consider what type they are to make the gift-giving effective. Know if they’re a foodie dad, tech-loving dad, chore expert dad, all-work-no-play dad, or an athletic and sporty dad.

When you already have an idea of their personality and lifestyle, it’s a lot easier to find the best gift that they will appreciate.

So what are you waiting for? Take advantage of this prominent celebration for your business to stand out from the rest, today and forward.

At Logo X, we supply a broad spectrum of promo items and business gifts that fit different events like Father’s day. You can choose from cookware, bbq tools, phone accessories, flash drives, sports bottles, stress toys, and home repair tools, among others.

The Logo X team can handle the customisation process of your preferred item with utmost care and professionalism.

To learn more about our company and full product selection, visit www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

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Friday, May 4, 2018

Promotional Ideas for No Diet Day

The month of May boasts an array of awareness activities and national observances that businesses shouldn’t miss celebrating. Speaking of key events, the International No Diet Day is one of the special days that deserves worthy attention. Below are some promotional ideas:

The commemorative holiday might sound offbeat for some, but it’s actually something purposeful and effectual. It can be used as a springboard for brand awareness, sales opportunities, audience engagement, and customer loyalty, among others.

Not only that. It likewise helps build B2B relationships. Organisations and companies that explore and join in the celebration of such event might create partnerships and negotiate deals. And the partnership per se leads to other benefits like shared responsibility and capital, a new perspective, and many more.

See that? There’s no reason for you to not get involved in national observances like the No Diet Day. So never hesitate to form campaigns and make promotional efforts that follow the annual festivity.

To help you understand more what we’re talking about, let us discuss the nitty-gritty of the health event.Promotional Ideas No Diet Day

All About the No Diet Day

The International No Diet Day (INDD) occurs every 6th of May. It’s a yearly celebration of body acceptance as well as body shape diversity.

It’s first celebrated in the UK in 1992 and founded by British feminist and consultant Mary Evans Young. Being also the founder of an anti-dieting campaign called Diet Breakers, she started INDD to spread awareness on diet and weight obsession.

She, herself, suffered anorexia nervosa in the past. She noticed that there’s a surge of women and girls who dealt with poor body image and eating disorders. This inspired her to halt this epidemic issue, and thus created the No Diet Day.

From then, it marked as a day for increasing public awareness of risks and benefits of dieting. It also invites everyone to celebrate the beauty of all body shapes and put an end to body shaming.

In 1993, other countries around the globe have started to celebrate International No Diet Day. Among the nations that embraced the concept includes United States, Canada, Australia, New Zealand, India, Israel, Denmark, Sweden and Brazil.

Additional trivia: Did you know that Young also get inspired to form INDD from some of her co-workers? She overheard them debating whether to eat a cookie or not. She approached them and famously said, “What do you think would happen if you spent as much time and energy on your careers as you do on diets?”

There you go. That’s how the No Diet Day all started. Now, let us get down to some ways to capitalise on the No Diet Day!

How to Celebrate No Diet Day

Here’s a list of promotional ideas to try on the health awareness day.

  1. Start a No Body Shame Campaign

A 2016 study found that women have consistent levels of body shaming than men who tend to feel more confident. Another study also reported that 94 percent of teenage girls have been victims of body shaming.

These findings only show that there’s really a great need to put a stop to body shaming. Everyone should realise that their body makes them themselves.

That’s why starting a no body shame campaign in International No Diet Day suffices as one of the great promotional ideas. Such concept allows you to convey a message that beauty has no standard and no specific size.

It will make it easier for people to love your brand. You will set yourself apart from other brands that stick to the beauty ideals. You’re like a friend who taps their back saying that they’re beautiful whether they’re black, white, tall, small, fat or thin.

When creating no body shaming campaigns, you need to consider three key points: model, message, and medium. These things should jive altogether. Put simply, pick a model who will deliver your intended message at your chosen medium.

If your campaign focuses on the smaller size, make sure that your message doesn’t belittle the petite ones nor humiliate the bigger size. It’s also recommended that you use a medium (eg. video) that works for audiences of all sizes.

  1. Promotional Ideas: Raise Awareness for Eating Disorders

Over 1.6 million people struggle with eating disorders in the UK, according to the report of Anorexia Bulimia Care. Other studies suggest that as many as 8% of women have bulimia at around the age of 16 and 17.

What does this trend mean? This means that the eating disorder in the country is alarming and that it’s time to raise awareness about the problem.

This International No Diet Day, consider spreading awareness of eating disorders. Look at different disorders namely anorexia, bulimia, binge eating, and purging. Educate everyone about each disorder and promote prevention or treatment.

Anorexia – an eating disorder that causes people to obsess about weight and what they eat. Bulimia – a serious eating disorder marked by binging, followed by methods to avoid weight gain. Binge Eating – it’s when someone eats in large quantities of food. Purging—it’ a self-induced vomiting, misuse of laxatives.

All of these disorders have become common in the past few years. Hence, it really makes sense to educate people that these are not a lifestyle but a choice. Tell them that unhealthy attitude to food can take over their lives and make them ill.

But how can you really spread mindfulness on these disorders? Simple. Spread out the word! Present facts about the diet industry. Share the dangers of binge eating and its other sister disorders. You can have these posted on your social media accounts or blog site—if you have any.

  1. Promotional Ideas: Give Away Free Cheat Meals or Snacks

This might sound absurd but cheat meals or snacks are acceptable when dieting. It’s because dieting doesn’t mean you can’t indulge in something delicious. In fact, having a cheat day after a not-so-tasty diet is okay.

So this International No Diet Day, bring the good news to everyone. Save those who misinterpreted the phenomenon of dieting.

For example, you have a fitness gym… give away a chocolate bar to your loyalists. Pair it with a sticky note that has your awareness message on. Make it a little short yet sweet to boost its readability and increase its memorability.

For sure, there will be some who will think that you’re breaking their diet. But don’t worry, the solution to this is easy. Include a short link to your printed message that will direct them to a research. The research link should evidence that taking a cheat meal once in a while makes dieting a lot easier.

If you want, you can print longer texts like 5 reasons for you to have a cheat day. Include things like prevents craving signals, balances hormones, calls for strict discipline, prevents psychological hunger, and enhances concentration.

Or you can share a friendly tip. Try something like this: When trying to strip off body fat, a cheat meal is accepted. As long as you’re controlling your calorie and fat amounts while increasing your protein somewhat, a cheat meal shouldn’t set you back.

  1. Organise Health and Wellness Activities

The International Diet Day invites everyone to love their body and take care of it. Since body peace and acceptance are the heart of the holiday, why not organise health and wellness activities? Believe it or not. Doing so can associate your brand’s image with greatness.

Why did we say so? Because this marketing initiative can encourage people to eat healthy while at the same time rediscover the joy of staying active.

When people find themselves engaging in physical activities, they will realise that dieting isn’t enough. Their bodies will become inured to the tiring yet satisfying feeling of sweating and burning of unwanted fats or calories.

Then, their desire for practising a healthy diet while working out will all lead back to you. Your health and wellness campaign probably opened their eyes to the importance of balanced diet and exercise. It reminded them that dieting doesn’t only mean cutting of sugar but also about moving a bit.

To ensure that you will pull off a successful health activity for the International No Diet Day, consider a variety of promotional ideas. You can opt for activities like hiking campaigns, walkathon or biking events and other physical programs.

Of course, it’s also crucial for you to establish a goal to entice everyone into joining. You can either say that half of the proceeds will go to persons suffering from eating disorders. This way you will not only inspire individuals to move for themselves but for other people in need as well.

Promotional Ideas for No Diet Day

Since we’re already talking about No Diet Day here, it also makes sense to know the promotional products you can use for the day. Well, that’s it if you want to give away custom freebies and incorporate them into your campaigns.

Chocolates. This one’s a classic promo gift choice for International No Diet Day! Hand it out to your intended recipient who’s embracing a cheat snack for a day.

Sweat Bands. Health buffs who highly value such observance will appreciate receiving something that they can wear while working out. Partner with fitness events and places to gain more traction.

Gift Certificates. Since it’s literally a day of No Diet, gift certificates make a brilliant giveaway. People will love to have them especially if they can use it to make a purchase on bakeshops, cafés, and restaurants.

Sports Water Bottles. No diet for a day? Not bad. But no water for 24 hours? That’s something not acceptable. Give out custom water bottles to remind everyone that water is life.

Promotional Ideas: Diet-free for a Day!

This 6th of May marks International Diet Day. Capitalise on this annual awareness day to give your brand a boost and enhance prospects opinion about your company.

Explore an array of promotional ideas like starting a no body shame campaign and raising mindfulness of the eating disorders. You can likewise give away free cheat meals or snacks and organise health and wellness activities.

You might also send away themed promotional products such as chocolates, sweatbands, gift certificates, water bottles, and other holiday-appropriate items.

At Logo X, we have a broad spectrum of promotional items, corporate giveaways and business gifts that suits No Diet Day.

To learn more about this, feel free to contact us at 0207 101 0722 or 0161 875 2500. You may also visit www.LogoX.co.uk to discover other gift options.

 

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Tuesday, April 24, 2018

Promotional Tip: What to Do this Alcohol Awareness Month

While Alcohol Awareness Month is primarily observed in the US, this national observance deserves a place in the UK. There’s also a need to spread the awareness message around alcohol in the country since Brits are drinkers too.

Businesses in Great Britain should also consider launching “Know Your Limits” or “Responsible Drinking” campaigns. They must embrace the idea of developing such promotions because it can benefit them in many ways.

Alcohol Awareness Month

If you’re enthralled in carrying out a campaign that follows this month-long celebration, here are some of the benefits that await you.

Gain Positive Impression. Customers and prospects will view your brand as someone who has a great concern for the community. The public awareness itself helps enhance a prospect’s opinion of you and your company.

Not everyone can be a social change company, so engaging in life-changing initiatives like this gives you a marketing edge.

Boost Employee Morale. If your company chose to start a responsible drinking movement, you’re heading towards a substantial profit: employee morale. Your employees will have high regards for you, thus, increasing the emotional attachment.

And when there’s an increase of employee involvement and a positive general attitude, amazing workplace culture is built.

Raise Brand Awareness. Non-linear marketing campaigns such as this offer the best way to get your name out there. It associates your brand with something positive, allowing people to remember your brand easily and remain in their long-term memory.

Involved folks will gladly spread the word about your name and friendly campaign. This further adds up to the benefit of raising brand awareness.

Increase Marketing. Brands that have social responsibility goals make a difference. That’s why when you jump on the bandwagon of alcohol awareness marketing, you trigger an affirmative emotional response in your audiences.

You establish your brand that goes beyond just making money and wants to do something good. And the result? You set your company up as a major player that stands out from the crowd.

These are only few of the many reasons why you should dive in celebrating the Alcohol Awareness Month. To help you decide more on the importance of such related campaigns, here’s a list of alcohol-related facts.

Alcohol Consumption in the UK

          In Great Britain, 56.9% of Opinions and Lifestyle Survey respondents aged 16 years and over in 2016 drank alcohol, which equates to 29 million people in the population.

         8 million people “binged” on alcohol on their heaviest drinking day.

         Young people aged 16 to 24 years in Great Britain drink less than any other age group;  when they do drink, consumption on their heaviest drinking day tends to be higher   than other ages.

          The highest earners, those earning £40,000 and above annually. They’re more likely to be frequent drinkers and “binge” on their heaviest drinking day when compared with the lowest earners.

            In 2016, similar patterns of drinking were observed in England, Scotland and Wales; of the English regions, binge drinking was more common in the north.

           Study shows that 57% of drinkers drank on at least one day in a week and 10% drinkers drank on at least five days in a week.

 These varying figures only show that people have different drinking habits. The above research findings also suggest that everyone should assess their drinking patterns this Alcohol Awareness Month.

Promotional Ideas that Can Drive Change

 It’s alright to consume or drink alcohol once in a while. But misusing or abusing it? Not a great thing. Heavy drinking can lead to health risks and can pose social effects. These include high blood pressure, heart disease, stroke, liver disease, poor memory, lost productivity, depression, and violence, among others.

Guess what? Your company can help spread awareness on the prevalence of excessive alcohol consumption. Not only that. You can likewise put a stop on the upswing of hospital admissions due to alcohol abuse.

So what are you waiting for? Be the bringer of change! We’ve listed below some promotional campaign ideas that can improve the public’s understanding of alcohol consumption and promote good health.

 1. Run a Health Awareness Day

There’s no other better marketing gimmick that can support the craze than a health awareness day. This kind of event will obviously help raise awareness about the issues related to alcohol intake. It’s also an ideal platform for sharing tips on how people can enjoy alcohol without sacrificing their health.

Just like any other campaigns, it’s necessary that you keep important points in mind—planning, goal, and sponsors. All these three things must take into consideration to ensure that your health event will rock on Alcohol Awareness Month.

When mapping out a plan, it helps to have an event checklist prepared. List down the things you need from venue to date and time,program flow, speaker, and imprinted freebies—if necessary.

Pick a venue and date that’s accessible to everyone, for example, company cafeteria and lunchtime. A program flow, on the other hand, is intended for a more organised health fair or activity.

Also, you have to get the professionals involved. Commission a speaker who can talk about the benefits of drinking less or quitting altogether. Choose someone who can really bring a health issue to life and provide tips on how to recover from addiction, misuse, and abuse of alcohol.

Next, clearly define the goals and objectives of your event. Don’t become too generic and superficial to provide participants with meaningful information and resources for making changes in their lives.

Lastly, seek sponsorship for your local health event. Sponsors don’t only help you defray costs but also attract wider community interests.

2. Give Back to a Community

Giving back to a community or donating to an institution may lack creativity. But hey! This promotional campaign idea still works on Alcohol Awareness Month. The fact that it’s a marketing initiative made for a special cause is enough reason for people to admire and salute you.

Remember the benefits we have mentioned above? Yes, they specifically apply to this charitable event. You will gain positive impressions because people will recognise your concern for a specific audience. You also boost your employees’ perception of you as they realise they’re part of something good.

Even the giving-back movement has not started yet, you already gain brand awareness. Everyone will start talking about you and your kind gesture, thus creating a buzz around your brand. And most importantly—you set yourself apart from the competitors who cling to usual marketing campaigns.

Besides these awesome perks, you likewise get one priceless thing: self-fulfilment. You will feel good knowing that your contributions will go towards creating awareness and help to improve people’s lives. Yes, it’s satisfying because you contributed to their recovery.

So when you have finally decided in doing such motion, better start finding a partner now. Seek for organisations that aim to provide families or individuals who struggle to cure alcohol addiction with a helping hand.

If you don’t opt for making partnerships, don’t worry… you can still donate without breaking your pocket. Announce on your corporate website that a certain percentage of customers’ purchases will go to rehabilitation centres.

Or simply go to ncadd.org right now, and a pop-up will appear on the bottom of your screen that will ask you to donate.

3. Capitalise on Educational Materials

Distributing educational materials is the easiest promotional campaign idea that you can do on Alcohol Awareness Month. You don’t only spread awareness about alcohol consumption and its adverse effects, but you also spread the word about your brand.

Invest in informative brochures, bookmarks and educational promotional items that can come in handy for individuals in your community. Make sure that you put your name, logo, company details and other information on these items for instant recognition.

You can likewise consider creating content like newsletters, videos, blogs and infographics and have them uploaded to your website. Any content that talks about health tips on moderating alcohol intake can suffice.

Among the other topics that work include stigma around alcohol, alcohol and parenting, alcoholism and recovery. You can also provide statistics and any information about local AA programs, or al-anon programs.

When creating the material of your choice, take note of the length, readability, and the manner of writing. All the titbits of information must remain in reader’s or viewer’s minds. If it’s a video, it should entail and boast a fusion of readability and creativity to entice people into watching it.

Remember, even something short might help someone you haven’t thought. So whether it’s a long or short one, both can work this Alcohol Awareness Month.

Once you have everything uploaded to your corporate site, don’t forget to share them on your social media pages like Facebook and Twitter. Of course, you should have them shared on more professional platforms like LinkedIn.

Time to Think Strategically and Generously!

This Alcohol Awareness Month, businesses should find and make time to learn about the health and social problems brought by alcoholism. They must share it with their customers, prospects, clients, and even employees simply because caring matters.

Plus, it’s a good way of showing everyone that you’re in this world not only for raising money but for improving lives as well. This perception alone triggers their emotional string, causing them to form positive impressions of you.

It likewise helps enhance employee engagement, raise brand awareness and put you on top of your competitors. See? There’s no single reason for you to not think strategically and generously this Alcohol Awareness Month.

At Logo X, we understand that business marketing should go along with the current trend and season. That’s why we offer a range of promotional items that fit any season or event.

If you’re looking for educational materials or freebies that you can use on your alcohol awareness campaign, we got you covered! We can assist you in finding the best item and have it designed with your logo and other significant details.

We’ve been in the promotional industry for more than 20 years so you’re ensured to get quality products and services.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

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Tuesday, April 3, 2018

Desktop Punching Bag and Other Stress Toys That’ll Help Relieve Stress

Stress toys have become quite popular because of their ability to calm the nerves. They help anyone cope with anxiety, without even breaking their pockets.

Because of their popularity, businesses now consider stress reliever items as gifts and freebies. They take advantage of the different designs available and use them for marketing purposes, employee relations and personal use.

And just recently, there’s an odd stress buster that took the internet by storm: a desktop punching bag. Yes, it’s a punching bag that’s literally placed on working tables. It’s equipped with a heavy-duty spring that bounces back with each punch and a suction cup that secures the product to the surface of the desk.

Kudos to whoever conceptualised or thought of this. Office staff will now find a way to release their tension whenever their boss criticises their work cruelly. What’s more? Whenever they hit it hard and the bag starts to deflate, end-users can pump it on their own.

If you’re really going to think of it, this punching ball offers a more fun de-stressing approach than a stress ball. People can slug it as hard and as much as they want. They can shout at it while punching as if they’re working out and doing drills in a boxing gym or fitness club.

Since everyone’s going loco on this new product trend, we might as well talk about why hitting a punching bag helps relieve stress.

The Connection between Punching Bag and Stress

Throwing punches don’t only build the muscle and keep someone fit. This activity also goes a long way toward alleviating stress.

Here’s a list of common explanations on why punching a bag and stress relates to each other:

Neurochemical Response

Hitting a punching bag draws a neurochemical effect on the body. When a person hits a punching bag, he’s responding to stress and allowing his hormones to function. (Yes, there’s really a science behind it).

The body’s natural stress hormones—adrenaline and cortisol—give the surge of energy during stressful situations. They’re responsible for the immediate reactions when someone feels exhausted. While endorphins or the body’s painkillers help reduce the perception of pain.

So what’s their relevance to hitting a punching bag? First, adrenaline and cortisol decrease when an individual punches a bag. Second, the secretion of endorphins during the activity leads to improved mood and less stress.

See. Stress toys such as this desktop punching bag really do its job in making someone feel better.

Visual Representation

Stressed people often see a punching bag as a representation of their stress. They visualise the bag itself as a powerful tool to emancipate themselves from the shackles of stress.

Venting or expressing anger through punching lowers one’s stress level. In fact, a study found that throwing punches improves negative psychological markers, enhances pleasant and relaxed feelings. Sound too scientific? In simpler terms, punching has stress-reducing benefits.

Imagine having the weight of daily chores or a pile of paper work that need to be finished daily. All those sources of stress can be diminished in just a punch. The harder the punch, the stronger the chance of reducing the stress level.

If you can’t find a way out from a stressful situation, don’t quit or give up. Rely on stress toys like a desktop punching bag to keep all the hassle away.

Resulting Relaxation

Some people miss the point of boxing or hitting a bag. They often think that the bag is only there as a receiver of anger and tension.

What they didn’t realise is that this physical activity also supercharges the brain. The amount of concentration needed in punching allows one to focus solely on the body’s movement and not on aggravation of the day.

“Such focus becomes a detachment of the mind. It’s meditating on exactly what you’re doing to require you to be completely present in the current moment,” said Olivia Young. This means the powerful movement in hitting a punching bag helps massively in maintaining a calmer, less stressed demeanour.

No wonder why boxing is slowly becoming the new moving meditation. And no doubt why the desktop punching bag is also becoming one of the in-demand stress toys.

Now that you know the correlation between stress and punching a bag, it’s up to you whether to have them in your office or home. But if you still prefer other stress relief toys that are simple but equally effective, keep on reading…

We’ve listed below other stress products that can help you, your employees, or your intended recipients alleviate stress or find a little distraction from stress.

1. Stress Ball

When it comes to inducing relaxation and creating a sense of peace, stress balls offer the fastest solution.With just a squeeze of the ball in the hands, one can lessen the feeling of tiresome and irritability.

Printed Promotional Stress Toys - Stress BallMany people believe that this classic stress-buster first originated in Baoding, China, a small city in Hebei province. In this town, there’s a mass production of Baoding iron balls that people use for improving finger dexterity and relaxing the hand.

If you’re going to compare it at present time, these Chinese balls essentially fulfil a similar function to what a stress ball does. They’re both used as a physical therapy tool and stress tool. The only difference is that today’s stress balls have a soft and resilient consistency when squeezed.

According to Dr. Posen, a leading speaker and best-selling author on stress, squeezing a stress ball releases some kind of energy. This only goes to show that relying on stress toys like this can definitely help you induce a feeling of relaxation.

2. Fidget Cube

Aside from a desktop punching bag, there’s another emerging stress toy trend that has slowly got everyone’s attention and people of all ages. Don’t know what we’re referring to? Perhaps, your kids know it. It’s a fidget cube!

Printed Promotional Stress Toys - Fidget CubeThis tiny handheld item works great as a stress tool, too. It lets users roll, flip, switch, click, rub, spin and glide over until to heart’s content. These different activities have been made possible with just one item at hand.

All thanks to Matthew and Mark McLachlan for they devised something that will keep anyone’s finger busy. This invention of the two brothers who designed the Apple Watch accessory duet created this toy to change the way society views these small movements.

Surprisingly, such stress toys don’t only keep the fingers busy. They likewise help calm the nerves, promote focus, enhance concentration, and most importantly—eliminate or reduce stress. So if you’re a certified fidgeter and confessed stressed person, a fidget cube might suit you.

3. Fingerboard

Feeling board at work or home? Oops. We meant bored. If the boredom kills you and everything else stresses you out and you can’t even go out, turn your attention to a fingerboard. Yes, we’re serious about this idea.

You might think that this miniature skateboard toy would not let you do some riding and performing tricks. Well, you’re 100 percent wrong! Yes, you can’t ride on it but your fingers can. Just place your fingers on top of the little board as if they’re your feet.

Once your fingers ride on the tiny board, your mind gets separated from all the tension in the office. The finger movements don’t only keep you focused, it also offers a calming effect like what other stress toys do.

What’s also ideal about this product is that they’re easy to make or customise. You cando your own fingerboard with your initials etched on it. Perfect, right? The easy personalisation or DIY option also adds up to the reason why they deserve a spot on your working desk.

4. Fidget Spinner

Since we’ve already talked about the fidget cube, let us also discuss another fidget toy: a fidget spinner. It’s another popular product that’s said to improve focus, relieve stress and keep your mind alert while working.

Printed Promotional Stress Toys - Fidget SpinnerThe spinner ring itself is designed to be fidgeted with. It offers a way of bringing yourself into the present and acknowledging that you have anxiety. This point of realisation then leads to the tendency to fight and ignore it.

However, not everyone sees this as an effective stress reliever item. Perhaps, they’re not using the spinner the right way. The ring becomes more valuable when it’s associated with a relaxing thought, action or environment.

Think of a happy memory or a person that makes you anxiety-free. Go to a place that you find calm and relaxing, like a quiet local park or a comfortable room. Take a deep breath. Then, do all these things at once while at the same time spinning the ring.

Relieve Stress in the Power of Your Hands!

Are your hands tired of sending emails, taking down notes, and doing the household chores? Believe it or not. Your hands are also the cure to your stressful situation.

Move them a bit to boost blood circulation, strengthen the muscles and treat stress on its own. You don’t have to commission a physical therapist because you can do it alone.

Just purchase stress toys like stress balls, fidget cube, fingerboard, and fidget spinners. These four stress reliever items help alleviate tension and stress. They don’t cost that much so you need not to worry about getting them.

But if you want a stronger stress tool that can withstand all your vents and hurdles in life, go for a desktop punching bag. This new stress item trend will happily receive the punches you want to throw with no regret.

At Logo X, we recognise the worth of others. We show people that they’re valued through what we say and what we do. That’s why we want to help everyone in alleviating their stress, even in the simplest way possible.

We supply a wide range of promotional stress items that businesses can gift to their intended recipients. Of course, we can have them personalised with their logo to ensure that they will get the recognition they deserve.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

The post Desktop Punching Bag and Other Stress Toys That’ll Help Relieve Stress appeared first on Logo X Blog.



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Tuesday, March 27, 2018

International Whiskey Day: 5 Ways Your Business Can Celebrate It

The month of March offers a myriad of advertising opportunities for businesses. It features various festivities—with The International Women’s Day and St. Patrick’s Day being the most common. But did you know that there’s also a celebration called International Whiskey Day? Yes, it exists!

International Whiskey Day

Is this your first time to hear about the observance? Or have you already known this before? Whether you belong to the former or latter, this article is for you!

We will talk about on how you can use the marketing power of this annual celebration to your advantage. You will realise that it’s not just about enjoying the king of classic cocktails but spreading awareness, too.

Okay, enough of the disclaimer. Let us now begin the discussion with a quick look at the history of the International Whiskey Day (IWD).

How it All Started

The IWD was first announced in 2008 and falls on March 27 every year. It was then officially launched at the Whisky Festival Northern Netherlands in 2009.

The launch is done in honour of the late Michael Jackson—not the pop star but the legendary English whiskey writer. People in the beverage industry know him well because of his writings about the drink and his tips for more informed sipping.

Jackson’s works include a book entitled Malt Whisky Companion, which entails more than 500 malt reviews. At present, his companion guide to malt whisky remains as one of the best resources on the subject and a must-read for whiskey enthusiasts.

Not only that. He has also contributed to a variety of top publications in the UK and US including the Guardian, Observer and Whisky Advocate. He’s likewise one of the top beer writers in the world and hosted the hit BBC series The Beer Hunter.

Bonus Trivia

So what’s more to International Whiskey Day than whiskeys? It’s also a day that Parkinson’s disease is given added attention and awareness!

It was revealed in December 2006 that Jackson had been suffering for at least a decade from Parkinson’s disease. However, it was not the cause of his death in 2007—because he died of a heart attack.

People want to remember his whiskey contributions, so they linked IWD to raising awareness about the disease.

Ready to raise a glass and celebrate the greatest drink in the world this 27th? If yes, then check out some promotional marketing ideas that we have listed below.

1. Treat Your Staff

The best marketing starts inside your company. Why? Because when your staff feel a sense of belonging, there’s a high chance for more leads, referrals and most importantly—sales opportunities.

Your employees will do the marketing for you without even asking them to do so. They will take pride in working for you to the point that they will share stories to everyone they know. They will begin to consider the work as not work alone but as an integral part of their lives.

This International Whiskey Day, take time to treat your people over a glass (or more) of whiskey. The bonding experience and personal connection built in the toast gives your staff something memorable to remember.

Try and think of it. They will brag to their friends about how their totally cool boss treated them to a night out. See the word-of-mouth advertising there? The good words about you and your company pass on to different people, allowing for a positive impression to spread.

Lesson: Treat them once in a while because it’s good for your company, too!

2. Spread The Word

Besides word of mouth, there are many other ways to market your brand this IWD. Look around your office and you will see this multitude of marketing tools. Don’t know what we’re referring to? Relax there in your office chair because the answer lies in front of you.

Yes, we’re talking about your computer. Maximise this device for it can spread the word about your brand. Use it to sign up for professional networking sites like LinkedIn, which can generally help you to leverage your network.

Make sure that you also have a Facebook page. If you already have one, ensure that you assign a team or person that will post updates on it. Share photos of your corporate night out that happened in celebration of the International Whiskey Day.

Ask your Content team to produce articles or infographics about whiskeys so your company will get a possible search. Just make sure that you have everything uploaded to your website few days before the 27th of March.

Lesson: Leverage your social media pages and website because they offer cost-effective marketing!

3. Do Charitable Deeds

Since this festivity became associated with spreading awareness about Parkinson’s disease, why not do something relevant to this neurodegenerative disorder. Raise funds to help someone suffering from the illness or donate to a charity.

Charitable and generous deeds like this will provide resources for the needy people whilst putting your brand in a positive light. So make it a point to consider this marketing idea this month of March. Plan in advance to ensure that everything will turn out well.

Huddle up your marketing team to fully prepare for your charitable events. Tell them to research on charities that have a bold aim for curing or alleviating Parkinson’s disease. Once they have found out a social organisation, decide whether you will just donate or host a program as well.

This kind of outdoor corporate initiatives essentially fit the International Whiskey Day. Remember, IWD doesn’t only revolve around enjoying, sharing and celebrating whiskey. It’s also about doing some good for a charity.

Lesson: Giving back to the community doesn’t hurt; it’s actually beneficial for you!

4. Explore Some Beers

This one’s the most obvious way to celebrate the holiday. Explore some beers and make sure you share it with the people close to your hearts: your dear clients. Because without them, your company will not run long nor will get its revenue.

That’s why it’s a good idea to do this fun bonding with them. Yes, you can invite them to a drinking session slash meeting. This way you get to know each other more while at the same time discussing important business matters.

In case you don’t have that much time to meet each one of them, an electronic email works. Send an email blast to all your clients. Unleash the Michael Jackson inside you by sharing with them a list of different kinds of whiskeys—single malt, scotch, Irish, bourbon—and how each tastes.

You can likewise send them an advertising mail. This strategy makes everything more personalised. You can include a handwritten letter that says “Happy International Whiskey Day.” It’s also a great idea to have ad inserts inside your mail. Just make sure that these gifts will offer whiskey lovers much delight.

Lesson: Borrowing Michael Jackson’s whiskey expertise can you get you even closer to your clients!

5. Hold a Themed Contest

When it comes to attracting interest and creating a buzz in the marketplace, contest marketing does an excellent job. Contests act as cheap promotional tools that entice people to join in some sort of a challenge.

They’re great at building fan base, engaging audiences, and empowering people to do the marketing for you. See? You shouldn’t forget about holding an IWD-themed contest because they’re beneficial for your brand in ways you didn’t expect.

Going back to marketing idea #2 spread the word, this has also something to do with your social media pages. Invite your followers to share the fun on Twitter and Facebook. Ask them to post a quotable quote on twitter with a hashtag #InternationalWhiskeyDay at the end.

Then, hold a photo contest on Facebook. Participants will just need to simply take a photo of themselves enjoying or raising a glass, using the hashtag #WhiskyDaySelfie. Of course, you should give a corresponding prize for all the winners.

Lesson: Never think twice about holding contests on social media because it reaps benefits!

Cheers to Success!

Mark your calendar because it’s only a few days before International Whiskey Day. Use the remaining time to plan for a grand promotional campaign or think of marketing ideas that will boost your brand.

But if you seem to lose your creativity because of the stressful day/s at work, we’re here to save you. We hope these five tactics helped you with your planning and gave you an idea. All of the above tips don’t require a big budget, so you will need not to worry about the expenses.

Let us have a recap!

Treat your staff. Bringing your staff or team in a pub for whiskey treats helps establish more meaningful working relationships with them.

Spread the word. Use your business social media accounts and corporate website to your advantage. Share tips and post articles that have something to do with IWD.

Do charitable deeds. Don’t forget to give back. Charities and social organisations will love it when you recognise their needs.

Explore some beers. Take the 27th of March as a time for getting closer to your clients. Send them beer options that they can explore on the day.

Hold a themed contest. Consider holding a whiskey-inspired contest on social media. This effortlessly sways audiences in joining and sending their entries.

Here at Logo X, we realise the role of promotional marketing in significant events like the International Whiskey Day. That’s why we offer specialised promo items that fit such holidays.

We supply a fine selection of bar and drink products. You can choose from cocktail drink stirrers to bottle openers, wine stoppers, wine cups, hip flasks, ice tongs, and many more. All of these items can have your logo on for better brand recognition.

What’s more? We also have a diverse range of digital solutions. See. Whatever help you need, the Logo X team can gladly provide it for you! We’ve been in the industry for more than 20 years so you’re ensured to get quality products and services.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

The post International Whiskey Day: 5 Ways Your Business Can Celebrate It appeared first on Logo X Blog.



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Thursday, March 22, 2018

Spring Break Marketing: 7 Promo Travel Products that Can Boost Your Brand

Spring break offers a wealth of opportunities for businesses. It’s a time when students and vacationers flock to destination spots around the world. So if you own a hotel, condo or resort, capitalise on this vacation period.

But how do you take advantage of this school holiday? Worry not—because it’s easy as pie! Of course, you will need eye-catching posters that will showcase the beauty of your events place, facilities, and accommodations.

These print ads will make University students imagine themselves staying in a cosy place and swimming in the aquamarine waters. Meaning, there’s a high chance for them to visualise themselves having a good time in worth-visiting places like yours.

However, printed advertisements are not the best tool if you’re rooting for long-lasting exposure. Vacationers will not even dare to bring home those posters nor ask for a copy. This means your brand only stays with them before they book their spring break vacation.

Of course, your establishment wouldn’t want to run short of exposure. You also have to ensure that you get the same recognition during, and after their tour. Well, the solution to this is a piece of cake and cheap as chips, too.

What’s this? None other than promo travel products! These imprinted goodies can literally get your name out there since people can rely on them for personal use. They even make everyone’s holiday trip more worthwhile.

And that’s not just it. Gifts that have your company’s logo on can contribute to the overall travel experience. They act as a handy essential on the actual date of travel and as a memorabilia when the trip is over.

Starting to get excited about building lifelong business exposure? Then, invest now in promotional items that people can use as they wander.

Here’s a list of custom items that you should consider including in your spring break marketing checklist:

1. Pillow

University students don’t have much money compared to working adults. That’s why it’s common for them to compress themselves in a budget-friendly and not-so-spacious abode.

Printed Promotional Orleans Neck Pillow - Spring Break MarketingA good for four accommodation can be maximised by six. A tent that’s comfortably made for two persons can put up a group of four.

The fact that they sometimes compromise their sleep for some fun time with friends calls you to do something sweet. Don’t let them suffer their comfort because of budget-constraint. Gift them small-sized pillows.

These promo travel products can give them a goodnight sleep in times they’re almost crashing on the floor. They save students from waking up with a body ache or stiff neck, which might hamper them in enjoying their trip.

Imprint your logo on this soft sleeping buddy to ensure that your brand stays with them, even after they checked out!

2. Towels

Young travellers sometimes can’t contain their excitement for the spring break to come. They can’t wait to take a break from the school work and lectures.

The girls especially pack their things a few days before their journey. The boys, on the other hand, prepare their belongings an hour before. See the difference?

Despite this difference, young girls and boys still have something in common. They occasionally forget to bring towels! At times, they intend not to bring one. This happens either because of hurry or little space in their bags.

Since this happens often, why not stop it from happening? Gift them towels as soon as they check in to your establishment. Or you can have these promo travel products displayed on the beds along with other toiletries.

Don’t be forgetful like these excited travellers. Ensure that you have your logo on it to create ultimate recognition!

3. Earplugs

There are two types of travellers: the active ones and silent ones. Both of them have different ways of enjoying their spring break vacation.

The former type is more out of expressing joy. You can see them partying on the beach at night or even in the hotel room. While the latter prefers to embrace the tranquillity of the place.

Printed Promotional Rebel Earbuds - Spring Break MarketingIn cases like this, the quiet type can get distracted by the lively ones. There will be instances that keeping up with their noise becomes a hard thing. What more if they stay in the same room? Pretty exhausting!

Evade these kinds of instances. Don’t let anyone suffer just because of someone’s over-joy. Make this possible by giving vacationers earplugs. These promo travel products help block out any ambient noise. They allow end-users to enjoy a peaceful sleep even the surrounding seems a total distraction.

Just like any other gift items, you should also have these earplugs customised. Print your name or logo on the packaging so they will know it’s from you!

4. Footwear

Young wanderers envision spring break as an escape from school. Their trip to the beach, hotels, resorts, and beautiful islands provides them with a handful of memories.

And just like memories, your business can likewise stay with them. You can leave a mark on their minds and deep down on their hearts.

It may sound poetic but it’s true. It’s not impossible to happen if you give them a pair of slippers as a complimentary gift. Why? Simply because imprinted footwear can literally push your marketing game on its best foot forward!

These promo travel products offer comfort while enjoying their short vacation. Not only that. They even make recipients your walking billboard. As they leave your gift on the sand to have a morning or afternoon dip, passers-by get to see your name.

Imagine that. Footwear works great as a branding tool. Make it a point to meticulously design them with your branding colours and name to get more eyes!

5. Headgear

We all know that the springtime boasts of windy and sunny weather. No wonder why a lot of University students feel ecstatic about having a quick break from school.

They want to make the most of their spring break vacation before it ends. Since we’re already speaking of making the most of everything, your brand should do too.

Your business should think of a strategy that will allow vacationers to seize the moment without messing up their hair. Oops. Did we miss the connection here? Seriously, not! There’s actually a link between their hair and happiness.

It’s not a secret that students are more conscious of their look when outside. What if the wind suddenly blows up their hair? Their travel photos are just ruined. So give them headgear like hats, visors, or bandanas to keep them stylish on their photos.

Remember to etch or embroider your logo on these promo travel products. You will miss the sense of giving them as a freebie if you fail to do so!

6. Sunglasses

Students have the tendency to lose things when they travel. They’re preoccupied with the idea of travel, causing them to not safeguard their stuff.

They’re exposed to the possibilities of accidentally breaking or losing their essentials. And on the top of the easiest to break and lose things during spring break trips are sunglasses.

Printed Promotional Sun Ray Sunglasses - Spring Break MarketingThis eyewear can get broken while playing beach volleyball or other fun activities under the sun. It’s also possible for this item to get stolen or lost. Our point? Invest in cheap yet quality pairs of sunglasses to somewhat ease their depression over lost or broken sunglasses.

It may not be as impressive as Ray-Bans and Costas, but you will not disappoint the youngsters for giving them economy sunglasses. In fact, they will treat your marketing move as a random act of kindness. And they will consider your brand a valuable one.

Give these promo travel products a new meaning: a replacement or memorabilia. When you’ve decided to do so ensure that you have your logo on them

7. Mobile Charger

It’s also a given fact that millennials—including the University students—use their mobile phones excessively. They use it for capturing moments, texting, chatting, and web browsing.

Their excessive mobile consumption can get even more excessive if the place they checked in for spring break has an internet connection. So there’s a big chance for their trusty mobile to run out of battery.

Sure, there’s a couple of outlets present in the hotel room. But what if the outlets have already been monopolized by some? The last one who had their phone drained will suffer. In scenarios like this, mobile chargers come in handy. They will surely give anyone’s phone the extra lifeline it needs.

Also called power banks, these portable charging devices can help them stay connected with their families. Through these electronic items, getting in touch with the people they left at home becomes more responsive and seamless.

Put a breezy message on these promo travel products to remind them of your generosity whenever they charge up their phones!

Promo Items for Spring!

Everyone looks forward for springtime to come, especially the outgoing and adventurous audiences—University students.

They love this season because they consider it a beacon of light in a dark ocean of schoolwork.

Since they’re most likely to lounge in hotels or swim on the beach this spring break, might as well take advantage of it. Use this vacation period as a platform to market your business and to get closer to them.

Of course, you shouldn’t focus alone on print ads. It’s also recommended to utilise travel promo products.

At Logo X, we supply a wide range of promotional items that people can bring or use on travels. You can choose from travel pillows to towels, earplugs, footwear, caps or hats, sunglasses, power banks, pocket mirror, and more.

All of these can be tailored fit according to specific school holidays like spring break.

See. Whatever help you need, the Logo X team can gladly provide it for you! We’ve been in the industry for more than 20 years so you’re ensured to get quality products and services.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

The post Spring Break Marketing: 7 Promo Travel Products that Can Boost Your Brand appeared first on Logo X Blog.



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Wednesday, March 21, 2018

National Optimism Month: 5 Tricks to Become a Positive Thinker

March doesn’t only kick-start springtime. It also signals the time for getting up after the fall because it’s National Optimism Month.

So if your business experienced downfall for the past months, better stand tall this month. Remember that life will really hit you hard at times. You’re not assured to be always on top. You’re not guaranteed of a steady reputation.

That’s why it’s crucial to reflect on the power of positive thinking. Stay optimistic because if you don’t, things will only get worse. Focusing on the negative events and experiences only hamper your business in achieving success.

Being pessimistic keeps you stuck in identifying and pondering on your problems over and over again. Optimism, on the other hand, persuades you to move forward and do something to alleviate or solve your problem.

This Optimism month, we convince you to embrace the latter idea. Don’t get stuck in the horrible past. Take on an optimistic outlook not just in the workplace but in daily life as well. Doing so doesn’t only help you find more chances to reach your goals. It also paves the way for physical and emotional health.

In the spirit of National Optimism Month, we’ve listed some life quotes from famed personalities. And we hope you will seek inspiration in their words of wisdom.

“I don’t think you lead by pessimism and cynicism. I think you lead by optimism and enthusiasm and energy.” – Patricia Ireland

“Optimism is essential to achievement and it is also the foundation of courage and true progress.” – Nicholas M. Butler

“There is nothing either good or bad, but thinking makes it so.” — William Shakespeare

Do you want more help on how to become a happier boss or employee? Here’s a list of mindful practices that will put a smile on your face and start thinking positively.

1. Always Stay Active

Engaging yourself in vigorous activities is one of the solid ways to boost optimism. There’s this hormone called endorphin that triggers happiness when the body moves.

It goes this way. If you start exercising, your brain recognises the moment of stress. And as your heart pressure increases, the brain thinks you’re either fighting the enemy or fleeing from it.No wonder why endorphins are touted as the brain’s feel-good chemicals.

As a matter of fact, a study attested to the power of exercise in giving everyone a happiness boost. Researchers from the University of Bristol found that people who exercise tend to become happier, stress-free and productive.

“Critically, workers performed significantly better on exercise days…” said Jo Coulson, a research associate in the University’s Department of Exercise, Nutrition and Health Sciences. This only shows that staying active doesn’t only make you fit, it also makes you happy and productive.

See. Getting active and exercising will do no harm to you. It’s actually the other way around—benefiting your health and giving you bliss. So make it a point to exercise often to get a happy feeling, especially this National Optimism Month.

Set goals for yourself, again and again, to blaze an optimistic path ahead of you!

2. Do Something Kind

Do your stress and problems tune you out from other people? If yes, then try your best not to do it. Because doing so will only cause you more trouble.

Try to think of it. When you’re mad at the world and the people around you because of big mishap, you’re only making it worse. In times of hardships, you need someone to rely on. Your co-workers or staffs’ help matter. You have to realise that you can’t skyrocket your brand without them.

The catch? Be kind to everyone, including yourself. Never shout at someone over a poorly done work. Don’t spread rumours about your co-employee just because you don’t jive. Avoid blaming yourself for a flop and failed marketing campaign.

Avoid thinking twice of doing random acts of kindness because it’s good for you. In fact, a study said that doing good deeds for others can make you feel good as well. It also evidenced that there’s a certain link between kindness and happiness.

These research findings only imply that kindness makesyou happy and happiness makes you kind. Shun away from the negative behaviours to keep yourself always on the positive side. Show some kindness to everyone and especially to yourself.

Incorporate kindness into your everyday life to give off positive energy!

3. Find Your Happy Pill

One way of celebrating the National Optimism Month is by finding your happy pill. But wait, we’re not talking about feel-good drugs here.

You don’t need to take those antidepressants because happy pills can be found in other forms. Look around you. Appreciate the people who support you—your family, friends, loved ones, corporate team, employees or officemates.

These individuals can help you divert your loneliness and disappointment into joy and enchantment. Find strength from them because as the old adage says “No man is an island”. Seeking advice from the people you trust helps you fight depression.

Do you have a pet at home? That’s good news! Your nonhuman friend can actually lift up your mood. It’s even evidenced in a 2011 study published in the Journal of Personality and Social Psychology. The study found that pet owners have higher levels of self-esteem than non-pet owners.

But if you don’t have any pet, look in the mirror. The best happy pill is yourself. Spend on things you want to do. Love reading books? Go! Have a passion for cooking? Experiment with a new menu! Whatever it is that you’re passionate about, make time to do it.

Find who or what makes you happy to experience a heightened state of positivity!

4. Enjoy Time Outdoors

Did you know that nature makes people happy? It’s totally true! The fresh air and green scenery that the environment offers can benefit your overall happiness.

According to a study, a five minute-green exercise gives people’s self-esteem and mood a full boost. It also showed that going outside for a walk can likewise develop an individual’s creativity, immune system and concentration.

This only proves that you can take advantage of nature’s healing powers this National Optimism Month. Interact with nature because the fact alone of getting exposed to natural light can heal you physically and emotionally.

Don’t confine yourself to a four-walled room doing nothing or meditating things. Drop your phone and enjoy time outdoors instead. Go out for a bike ride or a quick run. Go on a mountain climbing or hiking. Try forest bathing, camping, sailing, and any other recreational activity.

If you don’t have ample time or budget to try these fun activities outside, worry not—you can still enjoy outdoors. Bring the people or things you love in green spaces near you. Take your dog for a walk. Read your favourite book in your veranda. Invite your beau on a fabulous outdoor picnic.

Get a dose of the sunshine vitamin to become a more positive thinker!

5. Look Back at Your Past

Looking back at your past is yet another ritual to become happy and positive. Believe in us. You will laugh at the problems you had before.

Don’t feel afraid to pay a visit to your past. This habit actually allows you to re-examine yourself and realise that there’s more to life than sadness. It’s even a little refreshing to let the past knock on your door again and get something good from it.

Since National Optimism Month calls everyone to stay positive, it really makes sense revisiting your past. Look at your old photos. You will laugh hard at the way you looked or dressed and how much you tried to be cool.

Reminisce the past. You will smile at the beautiful memories you created and people you’ve met along the way. You will remember the struggles and the victories. You will recall the times that you were incapable of moving on and succeeding, but you did.

Most importantly—you will believe in yourself, ask questions, and write a new story. The past convinces you that you can do greater things. The past gives you the thought on why you’re so hard on yourself. The past sways you to write a new beginning for a better future.

Don’t look at hardships through a negative lens to make a positive change in your life!

Make Positivity an Everyday Habit!

March is National Optimism Month. Use the whole month to realise goodness and forget about unconstructive thoughts.

It’s hard to cope with toxic situations—lost sales opportunities, failed campaigns and unapproved business proposals if you focus on the bad side. Treat the downfall as an opportunity to get up. Take it as a challenge to improve yourself and become better.

There’s actually a lot of ways to do it. First, always stay active. Engaging yourself in healthy and vigorous activities makes you focus on your goal and not on your problems.

Next, do something kind to yourself and other people. Doing this keeps you happy because doing good deeds to others can give a positive boost.

Find time for whatever or whoever makes you happy. They’re more powerful than those antidepressant drugs.

Also, make time to enjoy outdoors. Have fun under the sun. Capitalise on the spring’s windy weather and bright sun.

Lastly, look back at your past. The memories from the past will not only bring you pleasure but important life lessons as well.

At Logo X, we realise the importance of promotional marketing. Whether you need a hand in video production or marketing automation, our team can surely help you!

What’s more? We also have a diverse range of digital solutions and promotional products. We can even tailor fit them according to specific events like National Optimism Month.

See. Whatever help you need, the Logo X team can gladly provide it for you! We’re in the industry for more than 20 years so you’re ensured to get quality products and services.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

The post National Optimism Month: 5 Tricks to Become a Positive Thinker appeared first on Logo X Blog.



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