Thursday, December 21, 2017

Promotional Marketing Tip: Reinforce Client Relationship this Christmas

It’s officially the holiday season! Have you already thought of a way to set yourself apart from your competitors? If not, we’ve got a promotional marketing tip for you!

Why don’t you take advantage of the holidays to reinforce your client relationships? You shouldn’t take this tactic for granted because a strong relationship with your clients can go a long way. The fact that you remember them on Christmas can keep you in front of their minds.

If you send Christmas cards or gifts to your loved ones and friends, same should go with your clients. The holidays are the great time to catch up and remind them that you’re thinking of them. So reach out to them to encourage some cheerful feelings.

Don’t know how to effectively do it? Don’t worry. We’re here to help you strengthen your relationships with your clients like a pro!

Take a look at these three actionable tips that will surely help you encourage existing client connections flourish this jolly season.

1. Send Them Holiday Wishes

Wishing your clients a Happy Holiday is one of the easiest ways to stay in touch with them this Christmas. You make them feel they’re remembered no matter how busy your business gets at the merriest time of the year.

This promotional marketing strategy actually allows your business to generate goodwill and spread the holiday cheer. Imagine greeting your clients in this non-salesy way. Wouldn’t it sound more sincere and personal?

Well, there’s a bunch of ways to send your season’s greetings. You can go for the good old greeting cards and add your signature on them. You also have the option of putting your holiday message in a letter. If you have less time in doing snail mails, try sending them e-cards.

2. Keep Them in the Loop

Marketing is always about keeping your clients and customers on the radar of your business. If they’re aware of what’s hot and new about you, there are more chances of keeping them coming back for more.

When you keep them updated, you’re like restating your brand’s mission to them over and over again. That’s why you have to think of techniques to keep them in the loop. You’re free to email them holiday newsletter or send them an advertising mail that contains your new product offerings for next year.

It’s a rule of thumb of promotional marketing to constantly communicate with them for repeat business. Remember, repetition is key in business. You have to reiterate your intention so that people will subconsciously think of your services or products, especially this Christmas.

3. Thank Them for their Loyalty

You’re grateful for your clients right? Without them, it’s impossible to increase sales and generate referrals. Since it is Christmas time, make sure you don’t only send your season’s greetings but your special thanks as well.

When it comes to thanking them, nothing works better than sending custom imprinted gifts. Corporate gifts—no matter how grand or simple—can make anyone happy. After all, who wouldn’t want to unwrap or unbox a gift on Christmas Day?

Just remember to choose a present that complements their personality, lifestyle or profession. If you’re planning to gift male top executives, a luxury pen, wristwatch, and car accessory make a perfect gift choice. While jewellery, paper products or chocolates can allure your female recipients.

Strengthen Client Relationships this Christmas!

We’re sure that you want to get the most out of the holiday season. So we’re leaving you a piece of promotional marketing advice: never forget your clients.

Your business—regardless how big or small—must realise their importance. You owe them big time because without their presence, climbing the ladder of success wouldn’t become possible.

That’s why you have to nurture your relationship with them through showing them how grateful you are for having them.

Send them holiday greetings to let them know they’re remembered. Keep them up-to-date with a newsletter or advertising mail. Give them a Christmas present to make them feel valued.

At Logo X, we recognise the essence of Christmas time. We make a point to help everyone execute their marketing strategies well. We also have a fine selection of promotional products and corporate gifts that work as client relationship boosters!

To learn more about our company and product offerings, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will assist you with your specific branding needs.

 

The post Promotional Marketing Tip: Reinforce Client Relationship this Christmas appeared first on Logo X Blog.



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