Thursday, March 22, 2018

Spring Break Marketing: 7 Promo Travel Products that Can Boost Your Brand

Spring break offers a wealth of opportunities for businesses. It’s a time when students and vacationers flock to destination spots around the world. So if you own a hotel, condo or resort, capitalise on this vacation period.

But how do you take advantage of this school holiday? Worry not—because it’s easy as pie! Of course, you will need eye-catching posters that will showcase the beauty of your events place, facilities, and accommodations.

These print ads will make University students imagine themselves staying in a cosy place and swimming in the aquamarine waters. Meaning, there’s a high chance for them to visualise themselves having a good time in worth-visiting places like yours.

However, printed advertisements are not the best tool if you’re rooting for long-lasting exposure. Vacationers will not even dare to bring home those posters nor ask for a copy. This means your brand only stays with them before they book their spring break vacation.

Of course, your establishment wouldn’t want to run short of exposure. You also have to ensure that you get the same recognition during, and after their tour. Well, the solution to this is a piece of cake and cheap as chips, too.

What’s this? None other than promo travel products! These imprinted goodies can literally get your name out there since people can rely on them for personal use. They even make everyone’s holiday trip more worthwhile.

And that’s not just it. Gifts that have your company’s logo on can contribute to the overall travel experience. They act as a handy essential on the actual date of travel and as a memorabilia when the trip is over.

Starting to get excited about building lifelong business exposure? Then, invest now in promotional items that people can use as they wander.

Here’s a list of custom items that you should consider including in your spring break marketing checklist:

1. Pillow

University students don’t have much money compared to working adults. That’s why it’s common for them to compress themselves in a budget-friendly and not-so-spacious abode.

Printed Promotional Orleans Neck Pillow - Spring Break MarketingA good for four accommodation can be maximised by six. A tent that’s comfortably made for two persons can put up a group of four.

The fact that they sometimes compromise their sleep for some fun time with friends calls you to do something sweet. Don’t let them suffer their comfort because of budget-constraint. Gift them small-sized pillows.

These promo travel products can give them a goodnight sleep in times they’re almost crashing on the floor. They save students from waking up with a body ache or stiff neck, which might hamper them in enjoying their trip.

Imprint your logo on this soft sleeping buddy to ensure that your brand stays with them, even after they checked out!

2. Towels

Young travellers sometimes can’t contain their excitement for the spring break to come. They can’t wait to take a break from the school work and lectures.

The girls especially pack their things a few days before their journey. The boys, on the other hand, prepare their belongings an hour before. See the difference?

Despite this difference, young girls and boys still have something in common. They occasionally forget to bring towels! At times, they intend not to bring one. This happens either because of hurry or little space in their bags.

Since this happens often, why not stop it from happening? Gift them towels as soon as they check in to your establishment. Or you can have these promo travel products displayed on the beds along with other toiletries.

Don’t be forgetful like these excited travellers. Ensure that you have your logo on it to create ultimate recognition!

3. Earplugs

There are two types of travellers: the active ones and silent ones. Both of them have different ways of enjoying their spring break vacation.

The former type is more out of expressing joy. You can see them partying on the beach at night or even in the hotel room. While the latter prefers to embrace the tranquillity of the place.

Printed Promotional Rebel Earbuds - Spring Break MarketingIn cases like this, the quiet type can get distracted by the lively ones. There will be instances that keeping up with their noise becomes a hard thing. What more if they stay in the same room? Pretty exhausting!

Evade these kinds of instances. Don’t let anyone suffer just because of someone’s over-joy. Make this possible by giving vacationers earplugs. These promo travel products help block out any ambient noise. They allow end-users to enjoy a peaceful sleep even the surrounding seems a total distraction.

Just like any other gift items, you should also have these earplugs customised. Print your name or logo on the packaging so they will know it’s from you!

4. Footwear

Young wanderers envision spring break as an escape from school. Their trip to the beach, hotels, resorts, and beautiful islands provides them with a handful of memories.

And just like memories, your business can likewise stay with them. You can leave a mark on their minds and deep down on their hearts.

It may sound poetic but it’s true. It’s not impossible to happen if you give them a pair of slippers as a complimentary gift. Why? Simply because imprinted footwear can literally push your marketing game on its best foot forward!

These promo travel products offer comfort while enjoying their short vacation. Not only that. They even make recipients your walking billboard. As they leave your gift on the sand to have a morning or afternoon dip, passers-by get to see your name.

Imagine that. Footwear works great as a branding tool. Make it a point to meticulously design them with your branding colours and name to get more eyes!

5. Headgear

We all know that the springtime boasts of windy and sunny weather. No wonder why a lot of University students feel ecstatic about having a quick break from school.

They want to make the most of their spring break vacation before it ends. Since we’re already speaking of making the most of everything, your brand should do too.

Your business should think of a strategy that will allow vacationers to seize the moment without messing up their hair. Oops. Did we miss the connection here? Seriously, not! There’s actually a link between their hair and happiness.

It’s not a secret that students are more conscious of their look when outside. What if the wind suddenly blows up their hair? Their travel photos are just ruined. So give them headgear like hats, visors, or bandanas to keep them stylish on their photos.

Remember to etch or embroider your logo on these promo travel products. You will miss the sense of giving them as a freebie if you fail to do so!

6. Sunglasses

Students have the tendency to lose things when they travel. They’re preoccupied with the idea of travel, causing them to not safeguard their stuff.

They’re exposed to the possibilities of accidentally breaking or losing their essentials. And on the top of the easiest to break and lose things during spring break trips are sunglasses.

Printed Promotional Sun Ray Sunglasses - Spring Break MarketingThis eyewear can get broken while playing beach volleyball or other fun activities under the sun. It’s also possible for this item to get stolen or lost. Our point? Invest in cheap yet quality pairs of sunglasses to somewhat ease their depression over lost or broken sunglasses.

It may not be as impressive as Ray-Bans and Costas, but you will not disappoint the youngsters for giving them economy sunglasses. In fact, they will treat your marketing move as a random act of kindness. And they will consider your brand a valuable one.

Give these promo travel products a new meaning: a replacement or memorabilia. When you’ve decided to do so ensure that you have your logo on them

7. Mobile Charger

It’s also a given fact that millennials—including the University students—use their mobile phones excessively. They use it for capturing moments, texting, chatting, and web browsing.

Their excessive mobile consumption can get even more excessive if the place they checked in for spring break has an internet connection. So there’s a big chance for their trusty mobile to run out of battery.

Sure, there’s a couple of outlets present in the hotel room. But what if the outlets have already been monopolized by some? The last one who had their phone drained will suffer. In scenarios like this, mobile chargers come in handy. They will surely give anyone’s phone the extra lifeline it needs.

Also called power banks, these portable charging devices can help them stay connected with their families. Through these electronic items, getting in touch with the people they left at home becomes more responsive and seamless.

Put a breezy message on these promo travel products to remind them of your generosity whenever they charge up their phones!

Promo Items for Spring!

Everyone looks forward for springtime to come, especially the outgoing and adventurous audiences—University students.

They love this season because they consider it a beacon of light in a dark ocean of schoolwork.

Since they’re most likely to lounge in hotels or swim on the beach this spring break, might as well take advantage of it. Use this vacation period as a platform to market your business and to get closer to them.

Of course, you shouldn’t focus alone on print ads. It’s also recommended to utilise travel promo products.

At Logo X, we supply a wide range of promotional items that people can bring or use on travels. You can choose from travel pillows to towels, earplugs, footwear, caps or hats, sunglasses, power banks, pocket mirror, and more.

All of these can be tailored fit according to specific school holidays like spring break.

See. Whatever help you need, the Logo X team can gladly provide it for you! We’ve been in the industry for more than 20 years so you’re ensured to get quality products and services.

To learn more about our company and full product line, browse through www.LogoX.co.uk. You may also contact us directly at 0207 101 0722 or 0161 875 2500 and a Logo X associate will gladly assist you with all your specific branding needs.

The post Spring Break Marketing: 7 Promo Travel Products that Can Boost Your Brand appeared first on Logo X Blog.



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